A few things to throw out there…

Viral marketing, word of mouth, online social networks…

What do they all have in common?

Viral marketing…..just a term to describe web enhanced word of mouth, ya know, passing along information and referrals to friends and family….information is powerful, but I don’t have to tell you that!

Well, this little thing works just like a virus, it infects, it spreads, and has the potential to grow to exponential measures!

(Which in terms of marketing is goooooood!)

Where? And how you might ask! That is a fantastic question!

Research has been done regarding viral marketing and the environment that it inhabits to spread wildly through its hosts, however, I have not come across much that explains or examines its potential in online social networks such as Facebook or Myspace. For what has been studied, there are the “Six Simple Principles” by Dr. Wilson, the four attributes from iMedia’s Jim Meskauskas and also Five Rules from ClickZ’s Sean Carton. While I’m sure there are many more out there, so far these are the only guidelines, so to say, that I have been examining.

More to come!

Check them out and thanks for listening!

Also-If you find anything more, please, please let me know!

Ha, word of mouth in the making!

-Your Alexandriar

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